Welcome to my very first food related blog post! Are you excited, or is there already enough food blogging happening in this city? Regardless, I’m kind of hungry just looking at this waffle.
If you follow the APOE Facebook page, you may have seen yesterday’s link to a post I wrote for Rocket Coffee Bar. If you follow my Intagram, you will know that this is one of my favourite places to eat. Therefore, I was pretty excited when I had the opportunity to team up with them to create some content for the Rocket blog.
Given that Rocket always makes my food look fabulous, I usually end up taking a whole bunch of photos and posting them to Instagram. Whether it’s the scrambled eggs, waffles or anything else, it always arrives looking oh-so-good.
With this in mind, it only made sense to share a little of the process involved with taking food photos. I’ve come up with the following 7 rules, which should help you bring Rocket Coffee Bar the photographic justice it deserves.
1. Natural Light
Thailand is hot and you probably want to avoid the sun, but if pictures are a priority then you’re going to want to sit by a window.
2. Avoid Shadows
An iPhone 6+ size shadow taking over your Rocket Fuel Iced Coffee is going to throw off your food photo in a pretty big way. Yes, you want natural light, but make sure to sit yourself accordingly (at least while you’re taking the photo).
A professional photographer would probably start talking about the rule of thirds, but let’s keep it simple instead. When arranging your food, it’s best to follow a few basic principles: remove anything that is not aesthetically pleasing (the empty glass from your pre-dinner cocktail), keep the layout simple and not cluttered, avoid large empty spaces and try to form a balance. Things do not have to be in the exact centre, but try to create horizontal and vertical lines, such as straightening out your placemat.
4. Camera Angle
Restaurants are always coming out with great photos of food taken from each and every angle, but it’s best to snap your pics looking straight down, unless you want to move your meal to a photography studio. Yes, this will involve standing up, sticking out your behind, leaning into the middle of the table and taking your photo – there cannot be any shame when Instagram is involved.
5. Something Special
Just to keep it extra interesting, it’s nice to add one little thing that isn’t food to your photo. Are there flowers on the table? Candles? If you’ve got a cute purse, why not add it to the photo? A few other good options are sunglasses or even a hand holding that pretty little latte.
6. Colour Treatment
So you’ve got your photo, now it’s time to make sure that everything is perfect. There are an endless array of photo editing apps out there, but “pic-tap-go” is an especially great one. It often works best to brighten up the photo a bit and ensure that it’s the right balance between warm and cool. Increase the saturation slightly if you wish and then finish by adding sharpness.
You are now ready to post to Instagram! Although the app may seem like it’s all about filters, you might be surprised to know that the most used filter out there is “no filter”. Having said that, it can still be beneficial to filter a little bit, but that does not mean turning it on 100%. Sticking with the most popular basics such as Valencia, Hudson, Lark and Juno and keeping them between 40-60% will generally give you the perfect looking food photo.
I hope these tips help. I expect to see some new Rocket “gram” action happening (don’t forget to tag me)! Also feel free to check out the original article on the Rocket Blog, as well as some other great coffee/food related content.
Stay tuned for the next post with my long time fave food spot, Rocket Coffee Bar.
PS: Here are some examples from my own Rocket Instagram collection.